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- © 2014 Fruit of the Loom, Inc.
Fruit of the Loom presents a new premium line. Inspired by yesterday’s visionaries, today’s trailblazers and tomorrow’s innovators, Seek No Further believes in a pioneering spirit.
Bringing together contemporary fashion, 150 years
of expertise and high quality materials, offering effortless
style that feels good.
Designed for work and play, for day and night, for
men and women. Created with traditional know-how and
cutting-edge technology. Available at twin pop-up stores
in London and Berlin.
Keep it simple. Seek No Further.
Fruit of the Loom presents a new premium line. Inspired by yesterday’s visionaries, today’s trailblazers and tomorrow’s innovators, Seek No Further believes in a pioneering spirit.
Bringing together contemporary fashion, 150 years of expertise and high quality materials, offering effortless style that feels good.
Designed for work and play, for day and night, for men and women. Created with traditional know-how and cutting-edge technology. Available at twin pop-up stores in London and Berlin.
Keep it simple. Seek No Further.
Food and culture journal The Gourmand give a masterclass in mixology in this month’s special project.
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The London interior and product designer with an eye for “brazen, diverse and perpetually evolving” style. Read more
The indie rocker, techno producer and avid bookworm on his personal quest for freedom. Read more
Keeping it in the family with the siblings behind compact Berlin restaurant DUDU. Read more
The creators of the award-winning food journal The Gourmand reveal their recipe for happiness. Read more
For this month’s special project, London-based artist Margot Bowman digitises fruit into four exclusive GIFs. Read more
Five facts about Fruit of the Loom, the iconic brand behind Seek No Further. Read more
The singer/songwriter of Berlin band Schwarz Dont Crack on “the best decision I ever made.” Read more
The London fashion photographer and promo director doing some serious soul searching. Read more
From old masters and contemporary artists to guest curators and public submissions, welcome to a celebration of all things fruit. Read more
The founder of WAH Nails and all-round achiever on how to make it big in business. Read more
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